Foundation of Website Analytics: Understanding What Your Marketing Performance Dashboards Reveal
Your website is your dealership’s busiest lot — but also the hardest one to see clearly. When lead volume shifts or traffic slows, every decision…
Dealer Spike Blog
The Cost of Flying Blind: How Ignoring Your Website Data Adds Up
Without clear data, every marketing choice is a gamble. Learn how website analytics turn guesswork into confident, informed decisions.
Available Now: Marketing Performance Dashboards Are Live in Your CMS
Meet the complete analytics toolkit built right into your Dealer Spike CMS — Marketing Performance Dashboards.
Winning Locally with eCommerce: What Dealers Learned About Selling Online
Your customers aren’t waiting for business hours anymore. See how dealers are using eCommerce to turn their local advantage into sales and keep customers coming back.
Why Dealers Are Losing Sales They Don’t Even Know About
You don’t need to ship units or hire extra staff. You need to remove the friction keeping customers from buying when you’re not there to answer the phone.
3 Steps to Sell Online Without Losing the Local Touch
Here’s how to sell online without losing the local touch — in three dealer-tested steps.
The Dealer Across Town Is Selling Your After-Hours Customers
Stop losing after-hours sales to your local competition.
Stark Street Sells Big-Ticket Equipment Online – Without Losing Their Local Touch
How a six-location OPE dealer turned website traffic into $20K in online sales with Whole Goods eCommerce.
Lead Hunter Now Shows Web Form Submissions in Shopper Timelines
See What’s New – Get a Complete View of Shopper Engagement
Gain Clarity into How Shoppers Engage with Your Inventory
See What’s New – Track Visitor Behavior and Website Engagement in One Dashboard
Dealer FAQ Playbook: Write Answers AI Uses — in 30 Minutes
AI has changed how buyers find information. Instead of scrolling through a list of results, shoppers now ask AI direct questions — “Do you offer…
Website SEO Update: Show Price & Stock in Search Results
See What’s New – Your Website’s SEO Makes Your Inventory More Visible Where Buyers Start Their Search