Have you considered – or even used – video advertising in the past to create more excitement for your inventory, only to find the time and cost required is unsustainable?
You can now have dealership-branded YouTube video ads created for you at scale through Dynamic Video Advertising (DVA), a new digital marketing strategy for Powersports and Marine dealers. Imagine placing your inventory in front of hundreds of potential customers on the world’s largest video platform and second-largest search engine. This is exactly what Dynamic Video Advertising is designed to accomplish.
Why Advertise Your Inventory on YouTube
YouTube isn’t just about entertainment. It’s where many consumers compare products, watch reviews, and plan major purchases. For dealerships, it’s a prime channel for attracting and engaging potential buyers.
Dynamic Video Advertising ensures your inventory is visible beyond traditional advertising platforms like search engines, expanding your reach to wherever your shoppers are browsing online.
Save Time & Money on Video Content Creation
The traditional process of creating custom video ads can be overwhelming. Hiring a production team or editing your own videos demands time and hefty costs that most dealerships can’t spare. Dynamic Video Advertising is designed to eliminate these roadblocks.
The tool syncs with your website to automatically pull in-stock inventory to create weekly professional, dealership-branded video ads. Without lifting a finger, your ads stay fresh and focus on the units you’re actively trying to sell.
This means you can deliver polished, professional ads without investing hours in production or hiring a videographer. It’s an easy, no-hassle solution for dealerships with limited budgets or busy schedules.
Better Targeting for Better Results
Getting the right audience to see your ads is as important as creating them. With Dynamic Video Advertising, your campaigns are designed to target specific shoppers who are most likely to engage.
Here’s how it works:
- Retargeting website visitors: Individuals who have already visited your website, giving them a reason to come back and explore further.
- Reaching fresh audiences: New audiences who have browsed similar inventory units, creating fresh sales opportunities for your dealership
The goal is simple: to connect with potential buyers who are likely to purchase an adventure vehicle. By reaching a qualified audience, your advertising efforts produce better results and encourage more visits to your VDPs.
Take Action Today
Dynamic Video Advertising isn’t just another tool in your marketing toolbox—it’s a powerful way to stay competitive in today’s digitally driven marketplace and stay top-of-mind for potential customers. Schedule a demo!