Resource Hub

Resource Hub

Explore all of Dealer Spike’s free tools and resources – blogs, eBooks, webinars, resource guides and more – all in one place.

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Maximize Impact with Minimal Spend: A Guide to Combining Paid, Earned & Owned Channels into Cost-Effective Marketing

Marketing is a must for any business. But if every business is trying to bring in new customers, what can your business…
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3 Ways to Get Your Website Ready for the Holidays

The holiday shopping season is almost here! It’s the time of year when consumers come out in force to find the perfect g…
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Your Checklist of Essential Website Features for 2025

At the turning of yet another year, you have the opportunity to evaluate your dealership and implement the tools and tec…
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Dealer Spike Now Offers an Inventory Feed Service to TrailerTrader: The #1 Trailer Marketplace 

Dealer Spike is thrilled to announce the addition of TrailerTrader accounts to our suite of inventory syndication servic…
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Creative Ways to Market Your Dealership During the Holidays

The holidays are fast approaching! Is your marketing strategy primed for the upcoming shopping season? This holiday shop…
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Maximizing Your OEM Co-Op Funds: A Comprehensive Guide for Dealerships 

Utilizing OEM co-op funds can significantly bolster your marketing efforts, increase digital visibility, and drive stron…
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3 Inventory Merchandising Strategies to Enhance Your Homepage and Maximize Sales

In today’s competitive market, it’s critical for recreation dealerships to leverage every advantage they can get.…
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6 Steps to Building Trust with Transparent and Detailed Inventory Information

Trust isn’t just built in person—it’s fostered online. For recreation dealerships, this means one critical t…
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Inventory Marketing: How to Get Your Listings to Thrive – Not Survive – On Your Website

As a dealer, you know the power of listing your inventory online. You know it’s a great way to drive more potential buye…
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Top 5 Best Practices to Use Your OEM Co-Op Funds

You may (or may not) already be aware that manufacturers offer co-op funds to help offset the costs of advertising and m…
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Your Guide to Understanding Search Engine Marketing & Getting More Out of Your Ad Spend

Effective marketing is no easy task. With so much competition and so many marketing options, today’s consumers have lear…
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Your Checklist for a Complete eCommerce Solution

Selling online is on the rise. In fact, about 20% of retail sales – and growing – take place online. With this tren…