5 min read
What you will learn:
Most shoppers leave your site before they buy. That’s not a lost sale, it’s just how the loop works. The dealers who pull ahead don’t wait for buyers to come back on their own. They stay in front of them the whole way through.
How the “loop” works, and why most buyers go around it more than once.
How to put ads in front of people who are shopping.
How retargeting brings back the shoppers who looked at a unit and left.
How top dealers run reach and recapture as one connected.
Read the rest of the playbook:
This eBook is Book 3 in Dealer Spike’s High Performance Playbook series.
Book 1: How AI Rewired Where and When Your Buyers
Look See how AI changed where buyers start shopping, and what it takes to show up when they’re looking. .
Book 2: Bring In More Buyers Across the Loop
Learn how to reach new buyers while they’re actively shopping and win back the ones who looked and left before they bought. Read the eBook.
THIS BOOK!
Book 3: Turn Buyers into Repeat Buyers
See how to turn the customers you’ve earned into the next sale, the next service visit, and the next referral, for a fraction of what it costs to win a brand-new buyer.