Digital Marketing ROI Dashboard
See what’s working across all your marketing —right inside your CMS.
One dashboard shows which campaigns drive leads and sales so you can spend with confidence, not guesswork.
Top Features
All Traffic
See every visit from every source in one view. No more chasing reports — trends stand out instantly.
Leads
Know exactly which channels and lead types drive real inquiries. See how search, social, and email translate into sales opportunities.
Paid Traffic Data
Track spend, clicks, and cost per lead for your paid campaigns. Quickly see which ads are worth the money.
Organic Traffic Data
Understand which pages and search terms bring shoppers in — and which don’t.
Automated Email Marketing
Measure how your emails influence visits, calls, and form leads. See which lists and topics drive the most engagement.
Glossary (Built-In Help)
Every metric explained in plain language, right inside your dashboard — no marketing background needed.
See Everything in One Place
All your paid, organic, and email results come together inside your CMS — no spreadsheets or report requests. Know exactly which channels drive visits and leads, and which ones don’t.
Spend Effectively, With Proof
Tie every dollar to results. See which campaigns bring traffic, calls, and form leads — and move budget where you get the most return.
Understand It Without a Marketing Team
Clear visuals and plain-language definitions make results easy to read. You’ll know where your marketing works — and where it’s wasting money — in minutes.
Frequently Asked Questions
Where does the digital marketing dashboard data come from?
Straight from your Dealer Spike marketing reports — automatically updated. You’ll only see channels managed by our team.
How does this help me plan my marketing budget?
It shows where your marketing dollars drive leads and sales —not just clicks. Shift spend toward what pays off.
Is it easy to understand?
Yes — every metric includes a plain-language explanation. Even if you’re not a marketer, you’ll see what matters right away.
Do I need another login or a separate tool?
No, the Digital Marketing Dashboard is built directly inside your CMS—no extra logins, no extra work.
Get Started Today with Your Downloadable Guide
- You don’t have to be a marketing expert to understand your dashboard data.
- Turn data into decisions with our step-by-step guide to reviewing your website and digital marketing performance.
Client testimonials
Amanda Marcum
Working with Dealer Spike and being able to have a point of contact there has allowed us to really get down to the nitty gritty of what our focuses are going to be; what direction we’re trying to go, who we’re trying to target, and how often we’re trying to get to them.
Recommended Resources
Read the latest insights for digital marketing.
Need a Hand Getting Started with Your Dashboards?
Check the Dealer Spike Help Center for quick steps or contact our support team.
Trouble logging into your CMS? Your Dealer Spike Account Manager can assist with your Dealer Spike CMS credentials.
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