Resource Hub

Resource Hub

Explore all of Dealer Spike’s free tools and resources – blogs, eBooks, webinars, resource guides and more – all in one place.

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Website Analytics: What Do They Mean?

Your website analytics are a clear view into how your website is performing. That is, if you know how to read them. We…
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Is Instagram Worth Your While?

Instagram’s success and popularity stem from its visual nature.  While people only remember 10% of what they…
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Does Your Social Media Tell a Story?

You may have heard that people reportedly have shorter attention spans than goldfish. The seeming culprit is the digital…
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Keep Your Digital Brand Recognizable for Your Shoppers

If you manage multiple store locations for your dealership, you understand the importance of maintaining a consistent br…
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Google Ads: Lower Cost, Greater Results

Running a paid ads campaign should be a top priority for bringing more business to your dealership. Why? Because paid ad…
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Best Practices to Drive Better Social Media Results

How would you describe your current social media strategy? Is it hit-and-miss or non-existent? Do you post a few times a…
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More Than a Keyword: Search Engine Optimization

If you’re like most people, when you see the term Search Engine Optimization (SEO), you probably think about keywo…
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Always Know What Your Online Customers Want

When a prospect walks through the doors of your dealership, you learn very quickly what kind of unit they want. A member…
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SEO & Social Media: Two Strategies with the Same Goal

Your dealership has access to multiple digital tools in addition to your website that can boost your online success. Eve…
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Five Tools that Build Customer Loyalty

April is International Customer Loyalty Month! While we encourage dealers to focus on building customer loyalty all twel…
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A Strong Facebook Presence Starts with a Strong Facebook Page

Two-thirds of Facebook users visit a local business’ Facebook page on a weekly basis (1).  If your dealership…
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Three Cyber Scams You Can Recognize & Prevent

Cyberattacks continue to mount against small and mid-sized businesses.   Protect your dealership from cyberattacks…