High CPCs, Low Lead Counts: What Dealers Need to Know
Google Ads Got More Expensive. Lead Volume Softened. Here’s Why. You open your performance report and something looks off: Cost per click is climbing. Leads are trending down. Showroom traffic…
Digital Marketing
2026 Digital Game Plan for Dealers
Before shoppers walk into your store, they’ve already formed an opinion about you online. This 2026 tune-up covers the essentials—fresh hours, accurate listings, honest pricing, solid email workflows, and ads that actually reflect your floor—so every place a buyer finds you feels real, current, and trustworthy.
Maximizing Inventory Turnover
Maximizing Inventory Turnover Webinar Series Move Units Faster with Practical, Dealer-First Strategies Dealers everywhere are facing the same problem: inventory is sitting longer, and floorplan…
You Know What’s Working — Now See Why
Turning Your Dashboard Insights into Real-World Wins You’ve already learned how to track performance and spot what’s working — that’s a big step forward. But…
AI and SEO: How to Get Found in the New Age of Online Search
AI isn’t replacing traditional search engines — it’s reshaping how those engines interpret questions and surface answers. Learn what your dealership can do to stay visible when buyers turn to AI-powered tools for answers.
Marketing Performance Dashboards: A Dealer’s Monthly Playbook
Use this monthly playbook to turn your marketing performance dashboards into data-driven decisions that drive real dealership results.
Foundation of Website Analytics: Understanding What Your Marketing Performance Dashboards Reveal
Your website is your dealership’s busiest lot — but also the hardest one to see clearly. When lead volume shifts or traffic slows, every decision…
Available Now: Marketing Performance Dashboards Are Live in Your CMS
Meet the complete analytics toolkit built right into your Dealer Spike CMS — Marketing Performance Dashboards.
How to Compete and Win in the Age of AI eBook
How dealers can stay visible, be found, compete and win in the age of AI.
Lead Hunter Now Shows Web Form Submissions in Shopper Timelines
See What’s New – Get a Complete View of Shopper Engagement
Dealer FAQ Playbook: Write Answers AI Uses — in 30 Minutes
AI has changed how buyers find information. Instead of scrolling through a list of results, shoppers now ask AI direct questions — “Do you offer…
Website SEO Update: Show Price & Stock in Search Results
See What’s New – Your Website’s SEO Makes Your Inventory More Visible Where Buyers Start Their Search