Resource Hub

Resource Hub

Explore all of Dealer Spike’s free tools and resources – blogs, eBooks, webinars, resource guides and more – all in one place.

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Creative Ways to Market Your Dealership During the Holidays

The holidays are fast approaching! Is your marketing strategy primed for the upcoming shopping season? This holiday shop…
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Maximizing Your OEM Co-Op Funds: A Comprehensive Guide for Dealerships 

Utilizing OEM co-op funds can significantly bolster your marketing efforts, increase digital visibility, and drive stron…
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3 Inventory Merchandising Strategies to Enhance Your Homepage and Maximize Sales

In today’s competitive market, it’s critical for recreation dealerships to leverage every advantage they can get.…
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6 Steps to Building Trust with Transparent and Detailed Inventory Information

Trust isn’t just built in person—it’s fostered online. For recreation dealerships, this means one critical t…
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Inventory Marketing: How to Get Your Listings to Thrive – Not Survive – On Your Website

As a dealer, you know the power of listing your inventory online. You know it’s a great way to drive more potential buye…
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Top 5 Best Practices to Use Your OEM Co-Op Funds

You may (or may not) already be aware that manufacturers offer co-op funds to help offset the costs of advertising and m…
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Your Guide to Understanding Search Engine Marketing & Getting More Out of Your Ad Spend

Effective marketing is no easy task. With so much competition and so many marketing options, today’s consumers have lear…
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Your Checklist for a Complete eCommerce Solution

Selling online is on the rise. In fact, about 20% of retail sales – and growing – take place online. With this tren…
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LiuGong Elects Dealer Spike Exclusive Website and Digital Marketing Vendor

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Offering an eCommerce Feature on Your Website

In the rapidly evolving retail landscape, the demand for online shopping and digital transactions has seeped into every…
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Maintaining a Consistent Brand Image Across All Digital Platforms

The modern shopping journey offers consumers more information than ever before. The average shopper can go online and sp…
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What is Word-of-Mouth Marketing?

(And How Can It Generate More Business for You?) No matter the marketing measures you employ or how hard you try, there’…